Marketers have been leveraging Facebook contests since the social network opened its doors to business profiles in 2007. Many types of Facebook contests exist — all with the same goal of creating more interaction between a brand and the consumer while also reaching new fans. This article aims to explain the differences between the many types of Facebook contests.
We’re not going to waste your time telling you why you need Search Engine Optimization (SEO), but we will start by letting you know that almost 60% of search engine traffic goes to websites in the top three results, more than 36% of that traffic goes to the top result and more than 75% of Google users will never go beyond the first page of results! This means placing a website in the top results can be the difference between success and failure for a company.