Businesses have become very interested in content marketing. The frequency at which the term content marketing is searched, has increased more than ten-fold in the past decade. What is content marketing and why is it such an important tactic to attract customers and make sales?
How often do you visit your company’s website on a mobile device? You may have a great website when viewed on a desktop or laptop, but unless your site is optimized for mobile devices, you’re losing customers.
A quarter of a century ago, the internet was a year old and there weren’t any commercial websites. Here’s what the very first web page looked like, in all its primitive, minimalist glory:
Ask 20 experts to predict the biggest trend in advertising for the upcoming year, and you’ll get 20 different answers. There are, however, three trends appearing on almost everyone’s list, and businesses who want to stay ahead of the competition should integrate them into their marketing strategy in 2017.
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